Privacy Policy

Last updated: Sep 21, 2026

This privacy notice for Liz Moore Destination Weddings, Ltd. (“we”, “us” or “our”) explains how and why we collect, store, use and share (“process”) your information when you use our services (“Services”), such as when you:

• visit our website at https://www.lizmooredestinationweddings.com, or any website of ours that links to this notice
• request a consultation or contact us by phone, email or text message
• engage with us in other related ways, including sales, marketing or events

If you don’t agree with this notice, please don’t use our Services. If you have questions, contact us at sales@lizmooreweddings.com.

Summary of key points

• What we collect: the contact details you give us (name, email, mobile number), details about your wedding plans that you choose to share, and basic device and usage data when you visit the Website.
• Sensitive information: we do not process sensitive personal information.
• Where it comes from: we collect information directly from you. We use service providers, such as our CRM and text messaging platform, to run our business.
• Text messages: if you opt in, we send service texts about your consultation. We never share mobile numbers or SMS consent with third parties for marketing. Reply STOP at any time to opt out.
• Selling: we do not sell your personal information.
• Your rights: depending on where you live, you may have the right to access, correct or delete your information and to withdraw consent. Email sales@lizmooreweddings.com to make a request.

1. What information do we collect?

Personal information you give us

We collect personal information that you voluntarily give us when you request a consultation, contact us, reply to our messages or otherwise interact with our Services. This may include:

• your name, email address and mobile phone number
• details about your wedding plans that you choose to share, such as destination, dates, guest count and preferences
• the content of your messages to us, including emails and texts
• your SMS consent choice, including the date, time and form where you gave it

We do not process sensitive personal information. All personal information you give us must be true, complete and accurate, and you must tell us if it changes.

Information collected automatically

When you visit the Website, we automatically collect certain technical information. It doesn’t reveal your identity by itself, but it may include your IP address, browser and device type, operating system, language preferences, referring URLs, country or approximate location, and how and when you use the Website. We use it to keep the Website secure and working, and for internal analytics and reporting. We collect some of it through cookies and similar technologies (see section 6).

The automatically collected information includes:

• Device data: information about the computer, phone, tablet or other device you use, such as IP address, device identifiers, browser type, hardware model, internet service provider or mobile carrier, and operating system.
• Location data: approximate location based on your IP address. You can limit this by changing your device’s location settings, but some features of the Website may not work as well.

2. How do we process your information?

We process your information to provide, improve and administer our Services, to communicate with you, for security and fraud prevention, and to comply with the law. Specifically, we use it:

• to respond to your consultation request, book and confirm your appointment, and follow up with you by phone, email or text message
• to identify usage trends so we can improve the Website
• to measure how well our marketing and advertising campaigns work
• to keep our Services secure and prevent fraud
• to comply with our legal obligations, respond to legal requests, and exercise or defend our legal rights

3. Text messaging (SMS)

This section applies if you give us your mobile number and opt in to receive text messages from us. It works alongside the SMS section of our Terms and Conditions. 

What we collect

When you opt in to text messages, we collect your mobile phone number, a record of your consent (the date, time, form and wording you agreed to), the messages we exchange with you, and delivery and status data for messages we send, such as whether a message was delivered.

How we use it

We use this information only to send you service messages about your enquiry, such as consultation confirmations, appointment reminders, scheduling changes and replies to your questions, and to keep a record of your consent and opt-out choices. A new enquiry typically receives 4 to 6 messages in total before their consultation. We do not send promotional or marketing texts under this programme.

Who handles the messages

Text messages are sent through third-party service providers that we use to run our business, including our CRM and messaging platform and the wireless carriers that deliver the messages. They process your number and message content only to deliver messages for us and are not permitted to use them for their own purposes.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties.

Your choices

Consent to text messages is optional and is not a condition of requesting a consultation or buying anything from us. Reply STOP at any time to opt out, or HELP for help. Message and data rates may apply. You can also opt out by contacting us at 1-778-578-7555 or sales@lizmooreweddings.com. After you opt out, we will send one confirmation message and then stop texting you. We keep a record of your consent and opt-out for as long as the law requires so that we can honour your choice.

4. What legal bases do we rely on to process your personal information?

If you are located in Canada, this section applies to you.

We process your information if you have given us specific permission (express consent) for a specific purpose, or in situations where your permission can be inferred (implied consent). We rely on express consent to send you text messages. You can withdraw your consent at any time.

In some exceptional cases, applicable law may allow us to process your information without your consent. For example:

• if collection is clearly in the interests of an individual and consent cannot be obtained in a timely way
• for investigations and fraud detection and prevention
• for business transactions, provided certain conditions are met
• if it is contained in a witness statement and the collection is necessary to assess, process or settle an insurance claim
• for identifying injured, ill or deceased persons and communicating with next of kin
• if we have reasonable grounds to believe an individual has been, is or may be a victim of financial abuse
• if it is reasonable to expect that collection and use with consent would compromise the availability or accuracy of the information, and the collection is reasonable for investigating a breach of an agreement or a contravention of the laws of Canada or a province
• if disclosure is required to comply with a subpoena, warrant, court order or rules of the court relating to the production of records
• if it was produced by an individual in the course of their employment, business or profession and the collection is consistent with the purposes for which it was produced
• if the collection is solely for journalistic, artistic or literary purposes
• if the information is publicly available and is specified by the regulations

5. When and with whom do we share your personal information?

We don’t sell your personal information. We may share it in these situations:

• Service providers. We use third parties to help us run our business, including our CRM, email and text messaging platform, website hosting and analytics providers. They may access your information only to do their work for us and must protect it.
• Legal reasons. We may disclose information to comply with the law, respond to a valid legal request, or protect our rights and the safety of others.
• Business transfers. We may share or transfer your information in connection with, or during negotiations of, a merger, sale of company assets, financing or acquisition of all or part of our business.

We do not share mobile numbers or SMS opt-in consent with third parties for their marketing or promotional purposes.

6. Do we use cookies and other tracking technologies?

We use cookies and similar technologies, such as web beacons, Google analytics and Meta pixels, to access or store information. They help the Website work, show us how visitors use it, and let us measure how well our marketing performs. Most browsers accept cookies by default, but you can usually set yours to remove or reject them. If you do, some features of the Website may not work properly.

7. How long do we keep your information?

We keep your personal information only as long as needed for the purposes in this notice, unless the law requires or permits a longer period (for example for tax or accounting reasons). We also keep records of SMS consent and opt-outs for as long as needed to show that we honoured your choices.

When we no longer need your personal information, we delete or anonymise it. If that isn’t possible (for example because it sits in backup archives), we store it securely and keep it out of any further use until it can be deleted.

8. How do we keep your information safe?

We use reasonable technical and organisational measures to protect the personal information we process. No electronic transmission over the internet or method of storage is 100% secure, though, so we can’t guarantee that hackers, cybercriminals or other unauthorised parties will never defeat our safeguards and access, steal or change your information. Sending personal information to and from our Services is at your own risk, and you should only use the Services in a secure environment.

9. Do we collect information from minors?

We do not knowingly collect data from, or market to, anyone under 18. By using the Services, you confirm that you are at least 18, or that you are the parent or guardian of a minor and consent to their use of the Services. If we learn that we have collected personal information from someone under 18, we will take reasonable steps to delete it promptly. If you believe we have collected information from a child under 18, contact us at sales@lizmooreweddings.com.

10. What are your privacy rights?

In some regions, such as Canada, you have rights that give you more access to and control over your personal information. These may include the right to:

• request access to and a copy of your personal information
• request correction or erasure of it
• restrict how we process it
• data portability, where it applies
• not be subject to automated decision-making

In some circumstances you may also have the right to object to how we process your information. To make a request, contact us using the details in section 14. We will consider and act on any request in line with applicable data protection laws.

Withdrawing your consent. If we rely on your consent, you can withdraw it at any time. For text messages, the quickest way is to reply STOP. For anything else, contact us using the details in section 14. Withdrawing consent doesn’t affect the lawfulness of processing before you withdrew it, or processing we carry out on other lawful grounds where the law allows.

Cookies. Most browsers accept cookies by default. You can usually set your browser to remove or reject them, which may affect some features of the Services.

If you have questions about your privacy rights, email sales@lizmooreweddings.com.

11. Controls for do-not-track features

Most web browsers and some mobile operating systems include a Do-Not-Track (“DNT”) setting that signals you don’t want data about your online browsing monitored and collected. No uniform technology standard for recognising DNT signals has been finalised, so we don’t currently respond to DNT signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard is adopted that we must follow, we will tell you in a revised version of this notice.

12. Do United States residents have specific privacy rights?

If you are a resident of California, Colorado, Connecticut, Utah or Virginia, you have specific rights regarding access to your personal information.

What categories of personal information do we collect?

We have collected the following categories of personal information in the past twelve (12) months:

We use and retain this information as needed to provide the Services, respond to your enquiries and keep records of your communication preferences. We may also collect other personal information when you interact with us in person, online, by phone or by mail, for example when you receive help through our customer support channels, take part in customer surveys or contests, or ask us questions about our Services.

How do we use and share your personal information?

See section 2, “How do we process your information?”, for how we use your personal information, and section 5, “When and with whom do we share your personal information?”, for how we share it.

We may disclose your personal information to our service providers under a written contract between us and each provider. We may also use your personal information for our own business purposes, such as internal research for technological development and demonstration. This is not a “sale” of your personal information.

We have not sold or shared any personal information with third parties for a business or commercial purpose in the past twelve (12) months, and we will not sell or share the personal information of website visitors, users or other consumers in the future. We do not share mobile numbers or SMS opt-in consent with third parties for their marketing or promotional purposes.

California residents

California Civil Code Section 1798.83, known as the “Shine The Light” law, lets California residents request from us, once a year and free of charge, information about the categories of personal information (if any) we disclosed to third parties for direct marketing purposes, and the names and addresses of all third parties we shared it with in the previous calendar year. To make a request, write to us using the contact information in section 14.

If you are under 18, live in California and have a registered account with the Services, you have the right to request removal of unwanted data that you publicly post on the Services. To request removal, contact us using the details in section 14 and include the email address associated with your account and a statement that you live in California. We will make sure the data is not publicly displayed on the Services, but it may not be completely removed from all our systems (for example, backups).

CCPA privacy notice

This section applies only to California residents. Under the California Consumer Privacy Act (CCPA), you have the following rights.

The California Code of Regulations defines a “resident” as (1) every individual who is in California for other than a temporary or transitory purpose, and (2) every individual who is domiciled in California but is outside the state for a temporary or transitory purpose. All other individuals are “non-residents”. If this definition applies to you, we must follow certain rules about your personal information.

Right to delete. You can ask us to delete your personal information. We will do so, subject to exceptions in the law, such as another consumer’s exercise of free speech, our legal compliance requirements, or processing needed to protect against illegal activity.

Right to know. Depending on the circumstances, you have a right to know:

• whether we collect and use your personal information
• the categories of personal information we collect
• the purposes for which we use it
• whether we sell or share personal information to third parties
• the categories we sold, shared or disclosed for a business purpose, and the categories of third parties they went to
• the business or commercial purpose for collecting, selling or sharing personal information
• the specific pieces of personal information we collected about you

We are not obliged to provide or delete de-identified consumer information in response to a request, or to re-identify individual data.

Right to non-discrimination. We will not discriminate against you for exercising your privacy rights.

Right to limit use and disclosure of sensitive personal information. We do not process sensitive personal information.

Verification. When we receive a request, we need to verify that you are the person whose information we hold. We may ask you for information that we can match to what you have previously given us, or contact you by a method you have already provided, such as phone or email. We use the information in your request only to verify your identity or authority to make it, and we delete any additional information you give us for verification as soon as we finish.

Other rights. You may object to the processing of your personal information, ask us to correct inaccurate or outdated data, or ask us to restrict processing. You can designate an authorised agent to make a request for you, and we may deny a request from an agent who doesn’t provide proof of authorisation. You may ask us to stop any future selling or sharing of your personal information, and we will act as soon as feasible and no later than fifteen (15) days after your request.

To exercise these rights, email sales@lizmooreweddings.com, visit https://www.lizmooredestinationweddings.com/contact-us/, or use the contact details in section 14. If you have a complaint about how we handle your data, we want to hear from you.

Colorado, Connecticut and Utah residents

This section applies only to residents of Colorado (Colorado Privacy Act), Connecticut (Connecticut Data Privacy Act) and Utah (Utah Consumer Privacy Act). These rights are not absolute, and in some cases we may decline your request as the law permits. Depending on your state, you have the right to:

• be informed whether we are processing your personal data
• access your personal data
• correct inaccuracies in your personal data (Colorado and Connecticut)
• request deletion of your personal data
• obtain a copy of the personal data you previously shared with us
• opt out of the processing of your personal data if it is used for targeted advertising or the sale of personal data, and, in Colorado and Connecticut, for profiling that produces legal or similarly significant effects

To make a request, email sales@lizmooreweddings.com or visit https://www.lizmooredestinationweddings.com/contact-us/.

If we decline your request and you want to appeal, email us at sales@lizmooreweddings.com. For Colorado residents, we will respond in writing within forty-five (45) days of receiving your appeal. For Connecticut residents, we will respond within sixty (60) days. Our response will explain any action taken or not taken and the reasons.

Virginia residents

Under the Virginia Consumer Data Protection Act (VCDPA), a “consumer” is a natural person who lives in Virginia and acts only in an individual or household context, not a commercial or employment context. “Personal data” means any information linked or reasonably linkable to an identified or identifiable person, and doesn’t include de-identified or publicly available information. “Sale of personal data” means exchanging personal data for money. If you are a consumer, you have the right to:

• be informed whether we are processing your personal data
• access your personal data
• correct inaccuracies in your personal data
• request deletion of your personal data
• obtain a copy of the personal data you previously shared with us
• opt out of the processing of your personal data if it is used for targeted advertising, the sale of personal data, or profiling that produces legal or similarly significant effects

To exercise your rights, email sales@lizmooreweddings.com or visit https://www.lizmooredestinationweddings.com/contact-us/. If you use an authorized agent, we may deny the request if the agent doesn’t provide proof of authorization.

We may ask for additional information reasonably needed to verify you and your request. We will respond without undue delay and in any case within forty-five (45) days of receiving it. We may extend that once by a further forty-five (45) days when reasonably necessary, and we will tell you of the extension and the reason within the first 45 days.

If we decline your request, we will tell you why. To appeal, email sales@lizmooreweddings.com. We will respond in writing within sixty (60) days of receiving your appeal, explaining any action taken or not taken and why. If your appeal is denied, you may contact the Virginia Attorney General to submit a complaint.

13. Do we make updates to this notice?

Yes. We may update this privacy notice from time to time to stay compliant with the law. The “Last updated” date at the top shows the current version, which takes effect as soon as it is published. If we make material changes, we may notify you by posting a prominent notice or by contacting you directly. Review this notice regularly to stay informed about how we protect your information.

14. How can you contact us about this notice?

If you have questions or comments about this notice, email us at sales@lizmooreweddings.com, call 1-778-578-7555, or write to us at:

Liz Moore Destination Weddings, Ltd.
694-38 South Shore Road
Lake Cowichan, BC V0R 2G0
Canada

15. How can you review, update or delete the data we collect from you?

Depending on the laws that apply to you, you may have the right to request access to the personal information we collect from you, change it, or delete it. To make a request, contact us at sales@lizmooreweddings.com.